The Hip Hop Museum
SOCIAL MEDIA • COLLATERAL • MERCHANDISE • MARKETING CAMPAIGNS
Client: The Hop Museum
Goal: Promote and market for an upcoming museum opening in 2024 through various channels by creating awareness, support events, amplify social media initiatives, promote the museum’s pop-up exhibit, and develop and enhance the brand style.
Solution: Engage with the audience and potential donors by keeping a consistent yet engaging brand style that is specific to each campaign. Create graphics that showcase the museum’s culture, history, and initiatives as they relate to the community and fans.
Read “More Street: Interview with Asya Blue, Creative Director of The Hip Hop Museum in The Bronx” in ARTpublika Magazine.
One for All Campaign animated gif, hand-out card, social media post, and icons.
Social media graphics for three campaigns: The [R]Evolution of Hip Hop pop-up exhibit, Women’s History Month events, and donor spotlights.
It’s Time for Hip Hop in NYC Summer 2021 Concert Series campaign assets including social media posts, merchandise, and on-site signage and stage banners.
The [R]Evolution of Hip Hop merchandise and signage.
The museum timeline.